Friday 4 January 2008

Google growth

Jeff Javis at Seeking Alpha is a number nut.

He's compiled some stats on Google for the last year...
  • Google is the “fastest growing company in the history of the world.” –
    Times of London, 1/29/06
  • Google controls 65.1% of all searches in the US at the end of 2007 and 86% of all searches in the UK, according to measurement company Hitwise.
    http://www.search.yahoo.com/ received 21.33%; http://www.search.msn.com/ 5.56%, and http://www.ask.com/ 4.71%
  • Google was searched 4.4 billion times in the US alone in October, 2007 (three times Yahoo), says Nielsen. Average searches per searcher: 40.7.
  • Google’s sites had 112 million US visitors in November, 2007, says Nielsen.
  • Google’s traffic was up 22.4% in 2007 over 2006, according to Comscore.
  • Google earned $15 billion revenue and $6.4 billion profit in 2007, a profit margin of 26.9%. Its revenue was up 57% in the last quarter of 2007 over 2006, says Yahoo Finance. As of late 2007, its stock was up 53% in a year. The company has a market capitalization of $207.6 billion.
  • Google controls 79% of the pay-per-click ad market, according to RimmKaufman. It controls 40% of all online advertising, according to web site HipMojo.
  • Google employed almost 16,000 people at the end of 2007, a 50% increase over the year before.
  • Google became the No. 1 brand in the world in 2007, according to Millward Brown Brandz Top 100.

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